Apple launches new iMac, MackBook, Mac mini in India
Apple launches its revamped all new iMac, MackBook, Mac mini and Magic Mouse in India. New iMac featuring LED-backlit 21.5 and 27-inch widescreen displays in a new edge-to-edge glass design and seamless all aluminum enclosure. The new iMac line, starting at Rs. 64,900 (MRP), is the fastest ever with Intel Core 2 Duo processors starting at 3.06 GHz, and Core i5 and i7 quad-core processors for up to twice the performance. All new iMac comes with a wireless keyboard and the all new wireless Magic Mouse, the world’s first mouse with Multi-Touch technology pioneered by Apple on the iPhone, iPod touch and Mac notebook trackpad.
“The iMac is widely praised as the best desktop computer in the world and today we are making it even better,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing.
The new 21.5-inch iMac features a high resolution 1920-by-1080 pixel display. The 27-inch iMac features a beautiful 2560-by-1440 pixel display that offers 60 percent more pixels than the previous 24-inch model. Both 21.5 and 27-inch displays use IPS technology to deliver consistent color across an ultra wide 178 degree viewing angle.
The new IMac comes with 4GB of 1066 MHz DDR3 memory and capacity up to 16GB across four SO-DIMM slots. Every iMac features a built-in iSight video camera, mic and stereo speakers integrated into the thin aluminum and glass design. iMac includes built-in AirPort Extreme 802.11n Wi-Fi networking, Bluetooth 2.1+EDR, Gigabit Ethernet, a total of four USB 2.0 ports, one FireWire 800 port and a new built-in SD card slot.
Apple also launches its updated version of Mac mini, most energy efficient desktop, is now faster, offers more storage and comes standard with double the memory. The new Mac mini priced starting at Rs. 33,900 (MRP).
The entry level Mac mini features a faster 2.26 GHz Intel Core 2 Duo processor and 2GB of DDR3 1066 MHz memory, a 160GB hard drive, five USB 2.0 ports, FireWire 800, NVIDIA GeForce 9400M integrated graphics and a SuperDrive. The Rs. 43,900 (MRP) Mac mini features a 2.53 GHz Intel Core 2 Duo processor, 4GB of memory and a larger 320GB hard drive.
The new iMac now features LED-backlit displays that are mercury-free and made with arsenic-free glass. Both iMac and Mac mini use PVC-free internal components and cables, contain no brominated flame retardants, use highly recyclable materials, and feature material-efficient system and packaging designs.
Apple Magic Mouse
Apple reveals new wireless Magic Mouse, the first mouse to use Apple’s revolutionary Multi-Touch technology. Pioneered on iPhone, iPod touch and Mac notebook trackpads, Multi-Touch allows customers to navigate using intuitive finger gestures.
The Magic Mouse comes with the new iMacs, and sells separately for Rs Rs.3,890 (MRP). Magic Mouse requires Mac OS X Leopard version 10.5.8 or later.
Apple updated its popular MacBook with a new, durable polycarbonate unibody design featuring a brilliant LED-backlit display, a glass Multi-Touch trackpad and Apple’s innovative built-in battery for up to seven hours of battery life. Inheriting technology and design features from the MacBook Pro line, the new MacBook is an ideal consumer notebook for students and new Mac users, and is available for Rs.56,900 (MRP).
“The new MacBook includes many of the great features found on the innovative MacBook Pro, such as an LED-backlit display, glass Multi-Touch trackpad and built-in long-life battery,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “With the only lineup of notebooks all featuring unibody enclosures, LED-backlit displays and long-life battery technology, there’s never been a better time to switch to a Mac.”
The new MacBook features a unibody, polycarbonate enclosure that makes it lighter and more durable. The new design includes a unique non-skid bottom surface and at just 4.7 pounds, the sleek MacBook slides easily into a backpack or briefcase. MacBook comes standard with a bright, LED-backlit display with the same wide-angle viewing technology used in the MacBook Pro line. The new MacBook has a 2.26 GHz Intel Core 2 Duo processor, 2GB RAM, a 250GB hard drive, and powerful NVIDIA GeForce 9400M integrated graphics.
The new MacBook includes Apple’s innovative built-in notebook battery for up to seven hours of wireless productivity on a single charge, and up to 1,000 recharges.* At nearly three times the lifespan of conventional notebook batteries, Apple’s built-in battery results in fewer depleted batteries and less waste. Depleted batteries can be replaced at a cost, which includes installation and environmentally responsible disposal of your old battery.
The energy-efficient MacBook joins the industry’s greenest lineup of notebooks, with every Mac notebook achieving EPEAT Gold** status and meeting Energy Star 5.0 requirements. The entire Mac notebook line now comes standard with energy efficient LED-backlit displays that are mercury-free and made with arsenic-free glass. Mac notebooks contain no brominated flame retardants, use internal cables and components that are PVC-free and are constructed of recyclable materials.
Every Mac comes with Mac OS X Snow Leopard, the world’s most advanced operating system, and iLife, Apple’s innovative suite of applications for managing photos, making movies and creating and learning to play music. Snow Leopard builds on a decade of OS X innovation and success with hundreds of refinements, new core technologies and out of the box support for Microsoft Exchange. iLife features iPhoto, to easily organize and manage photos; iMovie with powerful easy-to-use new features such as Precision Editor, video stabilization and advanced drag and drop; and GarageBand which introduces a whole new way to help you learn to play piano and guitar.