Mercedes Benz forays into ‘used car’ business in India
Mercedes-Benz launched its global pre-owned car business, “Proven Exclusivity”, in India, offering Mercedes-Benz certified used cars to customers, said a company release.
The pre-owned cars will be put on sale through the authorized Mercedes-Benz dealerships where the customer will receive additional support in areas such as financing, documentation and delivery.
Mercedes-Benz used cars programme has been in existence since 2009 and operates across 35 countries now. Mercedes-Benz Proven Exclusivity clearly defines global criteria for vehicle evaluation, quality and warranty reinforces commitment towards customer satisfaction.
Dr. Wilfried Aulbur, managing director and CEO of Mercedes-Benz India elaborated: “Comprehensive evaluation and refurbishment criteria, scientific tools for audit and inspection as well as manufacturer backed warranty go into the making of a certified ‘Proven Exclusivity’ vehicle. The dream of owning a Mercedes-Benz thus becomes even more achievable. At the same time customers can also drive in their existing vehicles and drive out with their new Mercedes-Benz cars by utilizing the trade-in route under ‘Proven Exclusivity’”.
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