Germany's luxury car maker Audi is gearing up to launch its sports car 'R8', with an astronomical pricetag of Rs 1.17 crore. The car will be launched in November and help push up the company's sales, which is slated to touch 1,000 cars in India this year.
This car will join the company's stable of luxury sedans that include the A4, A6, A8, TT Coupe, and SUV Q7.
Asked how many R8s Audi will sell in the country, Vice-President Marketing Audi (India) Martin Birkner said, the company has currently got 15 orders for the 'R8'.
"The whole luxury segment is surging and we are growing even faster than the segment. We will sell this year about 1,000 cars in India," he said, adding 350 units were sold last year.
Birkner said Audi's A4, which it has started assembling in India, has made a major contribution to the growth and added, "we will try to get more production to India to meet the demand for this product." The company hopes to produce 11,000 units of A4 by 2015 in India.
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