Honda Motor Co unveiled the concept model of its hybrid vehicle, scheduled to be launched in 2009, at the 2008 Paris Motor Show.

Based on a theme of achieving dynamic performance through excellent aerodynamics, the exterior design of the Insight concept model combines a high standard of environmental performance and a fun to drive spirit. The compact Insight Concept measures 4,375 mm in length, 1,695 mm in width, and 1,425 mm in height, with specially designed, ultra-light aluminum wheels and 205/40 R18 tires. With a cockpit that enables the driver to experience the joy of driving, the interior of the Insight Concept provides an advanced and futuristic feeling that is possible only through a hybrid vehicle.

The new Insight, which will be developed based on this Insight Concept, will be a five-door, five-passenger hatchback equipped with Honda's lightweight and compact hybrid system, with a 1.3-litre gasoline engine serving as the main power source, assisted by an electric motor.

While achieving fuel economy on par with the Civic Hybrid, the new Insight will also achieve excellent utility and light and comfortable driving through the adoption of a new platform developed specifically for this vehicle. Honda will begin sales of the new Insight in Japan, Europe and North America in spring 2009 and projects annual global sales of 200,000 units.

Honda Motor president & CEO Takeo Fukui said at the Paris Motor Show, "This new Insight will give more people the chance to get behind the wheel of a high quality hybrid vehicle only Hondacan develop."

The name Insight was chosen to denote that this new vehicle provides "insight" into a new era in which hybrid vehicles come within reach of most car buyers.