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Yahoo! India join hands with Wills Lifestyle India Fashion Week

Wills Lifestyle India Fashion Week

New Delhi, September 10, 2007

Yahoo! India, the largest internet brand in the country is the online partner for the 10th edition of the Wills Lifestyle India Fashion Week for Spring Summer 2007.

The new WIFW website, www.willslifestyleindiafashionweek.com has been powered completely by Yahoo! India and will have updated, relevant content on the mega fashion event in Delhi.

Some unique features include:

  • Contains pictures, videos and stories
  • Show schedules, Designer Listings & details
  • Opinion polls
  • Latest news on the fashion industry and on WIFW

This site offers a quick look at what's happening at the Wills Lifestyle Fashion Week and how Yahoo! India can help you connect with your target audience. This site brings extensive coverage of the Wills Lifestyle Fashion Week to Yahoo!'s worldwide audience.
Unique online contest.

Yahoo! India has also organised a contest for viewers to vote for their favourite Yahoo! India Fashion Avatar. Three top designers – Malini Ramani, Raghvendra Rathore and Manish Arora - have created avatars for Yahoo India. You can vote for your favorite Yahoo! avatar on the event website. The avatar with maximum number of votes will be declared the winner on the last day of the event (9th Sept).

"It gives us great pleasure to be the online partners for the Wills Lifestyle India Fashion Week. Being the largest and most popular web portal in India, we will be able to give this event and India's fashion designers great coverage with our ability to reach out to a large internet audience both in India and abroad" says Aparna Pujar, Head, Yahoo! Media
Group, Yahoo! India

You can log on to this site using the following link and also vote for the best avatar www.willslifestyleindiafashionweek.com

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