With the objective of enhancing customers delight during the upcoming festive season, Reliance Mobile has launched Diwali Dhamaka for millions of its esteemed customers. With this latest initiative, Reliance Mobile has taken the lead to offer superior value and choicest opportunities for the customers during Diwali.
Diwali is not only the festival of lights, but it is also the festival of purchase of gold for the traditionals, purchase of modern amenities for the rich and involves buying of glittering clothes, crackers and sweets for ordinary man. People are on the buying spree, which naturally results in enormous flow of money in the market. During the span of Diwali week there is meteoric rise in the expenditure of average individuals as they are gripped by the euphoria of purchasing essential things.
In this context, there is also an upsurge on mobile spending and customers always look for innovative content to celebrate the festive spirit of the season. Reliance Mobile's Diwali Dhamaka allows customers to download their favourite Diwali wallpapers, animations of celebrations, ringtones, true tones and exciting games at a price which ranges between Rs 5 - Rs 15.
Mr. Krishna Durbha, Head – Sales and Marketing, Applications, Solutions and Content Group, Reliance Communications said, "The launch of Diwali Dhamaka offers a very attractive value proposition and will provide our esteemed customers a variety of applications to choose from. With a mix of great original ideas and fantastic execution, we have really added value to our mobile offerings on Reliance Mobile World platform, giving festival goers mobile content that is genuinely fun, relevant and practical."
To access Diwali Dhamaka, Reliance Mobile users have to click on – Rworld>>HotNNew>>DiwaliSpl>>Diwali Dhamaka.
Earlier, Reliance Communications has offered Durga Puja Live on Reliance Mobile phones. |