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TELECOM

Airtel introduces 'Super Lifetime Prepaid'

New Delhi, November 2, 2007

With the objective of making mobile services more affordable among the masses, Bharti Airtel, India's leading telecom services provider today introduced 'Super Lifetime Prepaid' with Re. 1 outgoing local tariff for life. This revolutionary offer from Airtel is all set to further open up new segments of the market from the very young to the old, from small towns to rural clusters and provide greater value to its consumers. Existing customers too can avail of this offer free-of-charge or by paying a minimal amount, depending on the plan that they are using.

Mr. Sanjay Kapoor, President, Mobile Services, Bharti Airtel Limited said, "The new Super Lifetime Prepaid further marks our strategic intent of making mobile telephony more affordable among the masses. In a market which is cluttered with multiple tariff options, we are offering the simplest plan ever in this industry. We are positive that this will yet again open up new segments and expand the market. To reward existing customers, we are offering this free of charge to our old lifetime customers. As industry leaders, we will continue to provide innovative products aimed at enhancing customer value."

The Super Lifetime Prepaid offers an Airtel user local outgoing tariff of Re. 1 for life.  Under this plan the customer can stay mobile by paying just Rs. 999. They have to use a minimum of Rs 200 every 180 days to continue enjoying lifetime validity benefits.  With effect from November 3rd 2007, Super Lifetime Prepaid is available to all existing as well as new Airtel mobile users. All existing Rs. 999 Lifetime and Easy Lifetime customers get this offer free-of-charge. The Rs 495 Lifetime prepaid customers can avail this offer by recharging with Rs 504.

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